Workshop on platform logics and videos Friday, October 30, 2026 |10:00 a.m. – 12:30 p.m. or 10:00 a.m. – 4:00 p.m. |free participation   How do the algorithms behind TikTok, Instagram &Co - and what does that mean for our content and our communication on Social media?In the workshop we will explore these and other questions and also try out short videos in practice, look at formats, aesthetics, tools and discuss our own social media strategies.   The offer is freeand is aimed at active and small organizations in Berlin's democratic civil society, with or without previous experience.   The workshop includes two modules:  

• Module 1, Theory Focus (10:00-12:30) deals with the recommendation systems behind TikTok, Instagram, YouTube and co.How do the algorithms weight this software and how can political actors use social media to give their messages more reach?And which of these contradicts the values and goals of our work?

 

• Module 2, practical focus (1:30 p.m. - 4:00 p.m.) teaches the basics of the logic of short video formats and how to produce your own videos for platforms such as TikTok, Instagram or YouTube.We look at tools and techniques, examine trends and formats and develop our own ideas to give more space to the concerns of civil society actors and democratic positions on digital platforms.

  You can either book only module 1 or both modules together.It is not possible to book only Module 2. Directly to register on Pretix   It will take place in spoken German on the wheelchair-accessible ground floor of the Berlin Global Village
The workshop modules can also be carried out individually or combined as part of specialist days, group meetings and similar events.Feel free to ask us about this.